Transforming Sales Results is an intensive, combined ten-hour series of workshops endorsed by the Institute of Sales Professionals (ISP) to help businesses generate consistent, resilient and forecastable business levels by providing a proven system of structures, processes and skills to increase sales revenue and profitability.
Session 1 – Reframing professional, B2B Sales: what it is and why it’s critical to business success.
This module will give an awareness and understanding of professional, B2B selling and its role in business success.
John Tunstall is a turnaround and high growth sales specialist having worked domestically and internationally in a sales career spanning 30 years. He has sold directly to a wide range of customers from SME to blue chip, led sales teams and developed international sales channels in complex sales situations. He had turned around failing product sets, generated extraordinary levels of sales growth and won record level orders at multiple organisations. John is a Founding Fellow of the Institute of Sales Professionals and has sat on the All-Party Parliamentary Group for Professional Sales.